Success Stories

Privacy Policy & Security Procedures

This Privacy Policy was last updated on August 22, 2007.

This website is owned and operated by The Bon-Ton Department Stores, Inc., and this Privacy Policy applies to the website only.

We have posted this Privacy Policy here to inform you of the information we may collect, how it is handled and your rights to opt out of information disclosure. We value our customers and understand your concerns about privacy. Therefore, we have instituted policies intended to ensure your personal information is handled in a safe and responsible manner.

This Privacy Policy includes examples of the types of personal information we collect. We do not sell or rent the information you provide to us. We do, however, share your information with third parties under certain circumstances. We use this information for marketing and promotional purposes and to service your account. The examples provided below are illustrative and should not be considered a complete inventory of our information collection, use and sharing practices.

• Information We May Collect

  The Bon-Ton may collect personal information about you from the following sources:

• Information we receive from you (or that is provided to us on your behalf) on applications, contest entry forms, survey responses and other forms you submit to us, such as your name, address, email address, telephone number, Social Security number and income;
• Information about your transactions with The Bon-Ton or others, such as your purchasing preferences;
• And information from consumer reporting agencies, providers of marketing and demographic information and data collection agencies, such as customer names and mailing addresses, and information about your credit worthiness.

• Information We May Disclose And To Whom We May Disclose Information
  Disclosures Permitted By Law

  The Bon-Ton may disclose your personal information without your consent as permitted by law. For example, we may use non-affiliated parties to perform services for us, such as providing customer assistance and customer billing, and we may disclose your personal information to consumer reporting agencies. We also may disclose information in response to requests from law enforcement agencies or in response to a subpoena or court order.

• Other Disclosures

  We may disclose the personal information we collect to companies that perform marketing services on our behalf or to companies that offer products or services you may find of value or to other financial institutions, such as insurers, with whom we have marketing agreements.

• Information Regarding Former Customers

  The Bon-Ton does not disclose personal information about former customers or customers with inactive accounts, except in accordance with this Privacy Policy.

• Information Regarding Children

  For their safety and privacy, we do not collect information from children under 13 years of age except as permitted by law.

• Our Security Procedures

  To prevent unauthorized access to your personal information, we have put in place physical, electronic and managerial procedures. The Bon-Ton restricts access to personal information about you to those employees whom we determine have a legitimate business purpose to access such information in connection with the provision of products or services to you. We employ security techniques designed to protect our customer data. We provide training and communications programs designed to educate employees about the meaning and requirements of our strict standards for data security and confidentiality.

• Definition Of And How We Use "Cookies"

  A "cookie" is a small file stored on your computer's hard drive by your web browser that allows our website to recognize you every time you visit our site. No personal identifiable information about you is stored in the cookies. On our site, cookies are used to keep a list of: pages that you clicked on during your visit; items you have selected for printing; and items you have put on your shopping list or placed in the Shopping Bag.

  It is your choice to not accept cookies. The "Help" menu of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie or how to disable cookies altogether. However, because cookies allow you to take full advantage of all features on our website, for the best experience we recommend you leave cookies enabled.

• Changes To This Privacy Policy

  We reserve the right to modify or supplement this Privacy Policy at any time. If we make material changes, we will provide current customers with a revised notice that describes our new practices.

• Your Preference

  If you prefer that we do not disclose your personal information to non-affiliated third parties, you may opt out of those disclosures; that is, you may direct us not to make those disclosures (other than disclosures permitted by law). If you wish to opt out of disclosures to non-affiliated third parties, you may mail a written request, along with your name, address and account number, to the following address:
  The Bon-Ton Department Stores, Inc.
  Corporate Office
  2801 East Market Street
  York, PA 17405
  
  Or call the following toll-free number:
  1-800-945-4438, 6am-12am (CST) Monday -Sunday
  
  If you have a joint account, a request by one party will apply to the entire account. Please allow approximately 10 weeks for your request to take effect.